Tuesday, June 11, 2013

How To Buy A Smartphone: Intro - The Myth Of The Perfect Device

You’ve made the decision: it is time to buy a new smartphone. Like any large purchase, this can be a paralyzing decision for even a well informed consumer. You want something that fits your lifestyle that also will not become obsolete when the latest and greatest inevitably comes out two days after you buy. We are here to helpHow To Buy A Smartphone: Intro - The Myth Of The Perfect Device
You’ve made the decision: it is time to buy a new smartphone. Like any large purchase, this can be a paralyzing decision for even a well informed consumer. You want something that fits your lifestyle that also will not become obsolete when the latest and greatest inevitably comes out two days after you buy. We are here to help. (Part 1 of a 6-part series.)
A friend of mine asked recently what smartphone she should buy. I hear this question frequently, but there is no easy answer to it. The type of smartphone you buy should not be predicated on marketing gimmicks or hype. It should be based on what you want to do with it, where you live, what features you need and what features you want.
“I want the perfect smartphone,” my friend said.
“There is no such thing as the perfect smartphone,” I replied. “But there is the perfect smartphone for you.”

See also: Which Carrier Should You Choose?

Another friend of mine, when asked why he was still using an outdated BlackBerry, told me that he would stop using the BlackBerry when someone “pried it from my cold, dead hands.” He loves the physical keyboard and cannot type two sentences on a touchscreen. The BlackBerry is perfect for him. My brother loves an open operating system that allows him to add custom ROMs to his Galaxy Nexus. My mother wants simple, clean and functional; she bought an iPhone 4S. All these choices make perfect sense for these individuals. 
The choice of smartphone is easy for many people. They will buy whatever is the latest and greatest offered by their carrier when their contract is up. Others wait for the new iPhone every year. There are many flavors of Android, and some people prefer HTC over Samsung or Motorola. 
In this series, we explore all the issues smartphone buyers contend with. What exactly does it mean to have a dual-core smartphone? Which carrier has the best mobile plan? What are the difference between iOS, Android, Windows Phone and BlackBerry? 
It can be a confusing market to sift through if you do not know what you want or where to look. If you have specific questions, please let us know in the comments and we will be happy to point you in the right direction.

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